This Is Not Your Grandpa’s Marketplace

This Is Not Your Grandpa’s Marketplace

By in Sell Smarter

  In most industries, competing businesses typically compete with each other in the same ways, according to the same rules, with nearly the same products and services – and to the same exact customers. When a marketplace becomes crowded and a company wants to stand out in order take business away from the competition, they normally have two choices: They can choose...

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Dropping The S-Bomb

Dropping The S-Bomb

By in Sell Smarter

At the bottom of this post is a photo I came across in my iPad tonight. It makes me laugh every time I look at it. Tonight it got me thinking about how the general public views salespeople. I’ve always found it amusing (and a little sad) how most people react to the word “sales.” Even more dramatic is their reaction to the word “salesperson.” To many people those...

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Karma. Often Slow – Always Reliable

Karma. Often Slow – Always Reliable

By in Uncategorized

Someone did something nice for me today. Someone I don’t really know very well. He had no obligation to do it, and his only reason for doing it was because he thought it was the right thing to do. The world could use more people like this guy, don’t you think? Let’s talk about the concept of Karma. That’s my word for it. You can say it’s God helping those who help...

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Outside Your Comfort Zone – Are You All In?

Outside Your Comfort Zone – Are You All In?

By in Uncategorized

Through repetition and over time I have noticed that when people are asked to take on a new task or embrace a new idea that is outside their comfort zones, they normally react in one of two ways. It’s either Bitch and moan or I’m all in. The Bitch and moan people are experts at finding a cloud in the silver lining. They behave this way out of fear and seem to live...

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Writing A Grabby Twitter Profile

Writing A Grabby Twitter Profile

By in Marketing DBAD Style

Since launching Depantsing The Clones, I’ve started a lot of things from scratch. One of those is a brand-spanking-new Twitter account. And I’m no Twitter expert. At least not yet. One of the things about Twitter that immediately struck me was how important a good profile description is. While reading tweets one day, I quickly noticed that I could group my reactions...

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