Reboot Authentic

Authentic Leadership: Become Someone Worth Following


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Why All Those Nifty Expert Marketing Tips Have Gotten You Nowhere (And How to Fix it)


I understand your frustration. Over time, you’ve followed a number of successful people who have risen to the level of fame and fortune you’d like to achieve. Out of a burning desire to succeed, you study every word they write, and you consume every detail of their rags to riches stories. You’ve worked hard. You’ve […]

5 Ways Tribe Conference Taught Me to Be a Better Leader


You’re a good person, right? You generally treat people well, your intentions are good… heck, you probably even pay your taxes on time and avoid speeding whenever the cops are watching. And that ought to count for something, right? Ok – so that’s a little tongue-in-cheek. But the point is that it’s pretty easy to […]

Urgent vs Important: Why Choosing Wrong Can Derail Your Dreams

Urgent vs Important

If you spend most of your life paying attention to the little fires urgency creates, your big goals go unconquered because you never find time for them.

The Surprising Truth About Building Authority: Crushing the Stereotype

building authority

No doubt you’ve heard the expression, “ignorance is bliss.” Is it? Seriously? I mean really… bliss? BLISS? Maybe during a week-long tequila-soaked bender in Cancun you might want to forget your troubles and responsibilities and go loco for a while. In that case, ignorance might be bliss. Until you get home and check your email. […]

Confession of a Lifelong Salesman: The Two Faces of Persuasion

I haven’t always been as comfortable in my own skin as I might let on. For years I’ve been at odds with myself. Having spent over 20 years in sales and marketing, I’ve walked the line between my area of expertise and my moral compass.

You Already Know Enough To Succeed


Read this post quickly – and then go do something and figure out how to succeed at it. Take action. Execute. You already know enough to take action. You already know how to succeed.

How to Overcome Adversity and Steal Its Power

Powerful Intelligence

When you learn to stare adversity in the eye with a “bring it on” mentality, pain takes on a new shape and meaning for you. Life becomes less scary and random – and you feel more in control.

How I Saved My Sanity and Boosted My Online Business by Doing Less (and How You Can Too)

Man Throws The Paper In The Field

Have you ever felt totally overwhelmed? Not just regular busy… I’m talking completely slammed, under the gun, over-committed, and hopeless?

How to Build Credibility by Using an Email Interview

Abstract Internet Background

As an entrepreneur, you’re always on the lookout for creative ways to build credibility for your business in order to make it more visible and more successful. If you’re doing it right, the content you publish on your website promotes engagement with your customers and eventually leads to sales. So it goes to follow that […]

How to Make Your Call to Action 55% More Effective


What if I told you that with one simple mental tweak (which you can master before the end of this post) you could increase the number of people who say yes to your offers by as much as 55%? You can. It’s not only possible, it’s downright easy.

Is Your Site Leaking Traffic? Here’s How to Fix It

Saving Water

The average web site visitor will give you 10 seconds (or less) to make a great impression before they click away. If you don’t *poof* They’re gone forever.