Tag Archives for " Blogging "

20 5 Ways To Make The Shift From Broadcasting To Engagement

broadcasting to engagement

Want to know how to stand out online or offline?

Do you believe the hype that Content Is King?

I would argue that while content (product) is important, how you deliver that product and how you serve (engagement) is even more important.

No Traction

After all my years in sales management, I am still blown away at the number of people and companies who sell virtually the same types of products to the same people in the same ways and wonder why they can’t seem to make a splash.

Online, I’m sad to say, it’s even worse. There are so many blogs broadcasting the same messages to the same audience using the same methods that there is a term for the phenomenon: The Echo Chamber.

What exactly is it about your blog or online business that makes me want to abandon the 75-ba-jillion others in your market and hitch my wagon to your star?

(I have an answer for you, but we’ll get to that in a bit.) Continue reading

12 5 Transparent Integrity Strategies For Your Blog That Your Readers Will Love

 

I just finished unsubscribing from a bunch of email lists this morning. Some of them were lists of people who are pretty highly regarded online. You’d know the names if I typed them.

Why did I do that? Honestly, I’m just tired of the constant, hokey, salesy, automated messages. “Gary – Join me for my new ‘how to get everything you ever wanted out of life’ FREE webinar.” Yeah. No thanks.

The automation and insincerity can get a bit much for me. I don’t intentionally block off time to go online and use machines to talk to machines. I like to go online and use machines to connect with real people. I suppose it’s a matter of perspective.

I’m going to share with you five big-time Transparent Integrity Strategies that your readers will love. I have used them successfully, and the blogs that I follow blindly use most of them as well. Try them out. You’ll notice a difference…and I guarantee your readers will notice.
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13 RIP Authenticity, Passion, and Guru. (And Save Epic Sh*t!)

You may or may not already know that I can get pretty tweaky over words.

I’m assuming that if you’re here and you’re reading this, you find some type of value in blogs. It may be for entertainment, personal development, business advice, or any number of other reasons – but we’re all here together, aren’t we? So it’s safe to say we’re all blog fans to one degree or another.

A Sad State Of Affairs

Today I’d like to share with you the sad facts about a brutal injustice that is being perpetrated here on planet earth. Specifically in the realm of the blogosphere. I’m referring to a disgusting act of ignorant aggression directed at the most innocent and well-meaning of victims.

The Victim: Great and Powerful words of the English language.

As writer and wordsmiths, we stew over the right words – thinking, meditating, and researching to find the right word to perfectly and eloquently describe the deepest of emotions and thoughts to our readers in an impactful way.

Occasionally, we find that perfect word – and when we do, it’s a beautiful thing.
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